Look at the big online retailers: you’ll see their processes for exploring, finding and buying are all pretty similar. And with their multi-squillion sales, they’re obviously onto something.
Simple, speedy searching. Easily-filtered results. Great photography with zoom. Clear calls to action. Quick and secure paying.
People are busy. If you want someone to buy from you, then it is crucial to make it as quick and easy as possible.
There are many different obstacles that can occur in the buying process, which will lead to a customer existing a transaction. These can be anything from security or the site not being optimised for their device, to payment methods or shipping costs. Knowing what these obstacles are allows us to avoid creating them for the user during the web site design and development process – meaning a better experience for your customers and more sales for your business.
Of course, we still tailor your site carefully to your brand, products, industry and objectives: and design your user journey with your customer in mind.
With our wealth of web design and branding expertise, we can make your site look fantastic - as well as use every other trick in the book to build you an online shop that represents your business, has a sleek storefront, painless payment and most crucially – maximises your sales.